We recognise the purchase of the diamond is an important emotional occasion, and believe in making it special for you.
In order to help you make the right choice, we freely offer our experience and expertise so you fully understand all the individual factors which combine to affect both the appearance and cost.
As Diamond specialists we are very selective about the elements of quality that visually matter and cherry-pick for our customers, only those stones that have the “wow” factor and also represent excellent value. In addition rest assured that our stones are ethically sourced.
There are numerous companies on the internet selling stones based on price and a certificate alone, of which there are many different types; a subject in itself - taking a leap of faith and buying from faceless sources can be a risky and costly strategy.
Even Diamond Certificates that are produced by a number of laboratories differ in degrees of accuracy - hence we feel it is absolutely essential to view a stone in person under expert guidance, and have explained the cut, colour, clarity and other factors that combine to provide that wonderful sparkle we all seek in a cut diamond.